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Best practices, product updates, and strategy for enterprise teams turning customer programs into provable revenue.
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HubSpot’s Meghan Lockwood on Creating Marketing People Love
Meghan Lockwood is a natural-born writer and storyteller with a gift for good conversations. After starting her career as a financial analyst at Merrill Lynch (and realizing that managing rounding ...
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Must Know Mobile Marketing Statistics
Mobile Marketing Statistics That You Need to Know Americans spend an average of 158 minutes on their mobile devices everyday. That’s more than 15% of their ...
Attract, Convert, Close, Delight and Then What?
Attract, Convert, Close, Delight and Then What? Attract, Convert, Close, Delight. If you are an inbound marketer this is your mantra. Tell me truthfully, do ...
Referrals Are the Most Cost-Effective—and Trustworthy—Ad Strategy
Referrals Are the Most Cost-Effective—and Trustworthy—Ad Strategy Your customers may trust your product, but your advertising strategy may be a different story.
The State of Word-of-Mouth Marketing
Coming off the heels of the #WOMMASummit, we’re taking a deeper look at the value of word-of-mouth marketing (WOMM) and exactly what it means beyond social ...
Turning Customers into Brand Ambassadors: Free eBook
In this comprehensive free eBook you’ll learn how to:
Ambassador Celebrates Detroit: Happy 313 Day
On most mornings in the Ambassador office, we hear the whistle of a passing Amtrak train as it surges to a stop then heads south to downtown Detroit. On most ...
Developing a Powerful and Successful Call to Action
Developing a Powerful and Successful Call to Action One of the most important components of any marketing campaign – whether it’s email marketing, mobile, ...
Affiliate Marketing vs. Referral Marketing: Insights for Growing Your Business
Traversing the landscape of marketing programs can be tricky business, especially when industry terms overlap. Take affiliate marketing and referral marketing, ...
Content Promotion Strategy: 3 Things To Do After You Press Publish
Welcome to the digital content creation club! You’ve double-checked your spelling, triple-checked your facts, and confirmed that each hyperlink opens up in a ...
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