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10 Easy Tips to Reduce Your Abandoned Shopping Cart Rate
10 Easy Tips to Reduce Your Abandoned Shopping Cart Rate If you’ve been in the online retail industry for more than a day, chances are you’re all too familiar with the dreaded abandoned shopping ...
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Target Audience vs Target Market: Leverage Both for Referral Programs
Do you know the legend of William Tell? In the early 1500s, the emperors of Austria were seeking to take over what is now known as Switzerland. In a cruel act ...
How to Improve Your Online Reputation
How to Improve Your Online Reputation These days, consumers are turning to the internet more than any other source to learn about brands and make purchasing ...
The Power of Referrals: Exploring the Impact of Referral Marketing on the Energy Industry [Report]
When it comes to word-of-mouth and referral marketing, it’s easy to assume that the energy industry — specifically, solar companies — aren’t a great fit.
Epic Referral Marketing Email Examples From Top Brands
Imagine that a customer has just discovered your brand. They think that your company is on to something amazing. They know exactly which friends, family ...
Do’s and Don’ts of Referral Marketing
Having a referral program as part of a customer acquisition strategy is continuing to gain traction amongst marketers with large revenue goals. And it’s no ...
Maslow’s Hierarchy of Social Media Referrals
In 1954, Abraham Maslow laid out a theory that would radically reshape ideas on human development: the Hierarchy of Needs. In layman’s terms, the theory held ...
Unbundling Media: Why Microcontent Is the Future of Social Sharing
There seems to be a strong inverse correlation between the use of social media and users’ attention spans: as social media becomes more popular, people are ...
How To Launch A New Marketing Strategy on Social
Let’s face it, nothing is more unnecessary (or redundant) than talking about your website on your website. As content marketing and a host of other inbound ...
2012 Fortune 500 Social Media Statistics: Check It Out
The world’s biggest companies are becoming heavily active on social media sites as part of their marketing strategies…and it’s working.
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