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Best practices, product updates, and strategy for enterprise teams turning customer programs into provable revenue.
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Do’s and Don’ts of Referral Marketing
Having a referral program as part of a customer acquisition strategy is continuing to gain traction amongst marketers with large revenue goals. And it’s no surprise. In fact, 82% of people seek ...
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Maslow’s Hierarchy of Social Media Referrals
In 1954, Abraham Maslow laid out a theory that would radically reshape ideas on human development: the Hierarchy of Needs. In layman’s terms, the theory held ...
Unbundling Media: Why Microcontent Is the Future of Social Sharing
There seems to be a strong inverse correlation between the use of social media and users’ attention spans: as social media becomes more popular, people are ...
How To Launch A New Marketing Strategy on Social
Let’s face it, nothing is more unnecessary (or redundant) than talking about your website on your website. As content marketing and a host of other inbound ...
2012 Fortune 500 Social Media Statistics: Check It Out
The world’s biggest companies are becoming heavily active on social media sites as part of their marketing strategies…and it’s working.
The Value of Word-of-Mouth Marketing
Word-of-mouth interactions have been impacting businesses for as long as commerce has been around. In today’s digital world, word-of-mouth opportunities are ...
4 Metrics Critical to B2B Success—and How Referrals Can Help Get You There
4 Metrics Critical to B2B Success—and How Referrals Can Help Get You There Rome wasn’t built in a day, and neither are Fortune 500 companies. It takes time, ...
Facebook Survey 2011: How Facebook Generates Business for Companies
Ambassador Debuts On The Inc. Best Places To Work List
I’m thrilled to announce that Ambassador has earned the distinction of Best Places to Work 2017 by Inc. Magazine, an honor which was awarded to some of the ...
The 3 Biggest Marketing Reporting Blunders You’re Making Right Now – And How to Solve Them
Any company that claims to have never made a marketing blunder is not to be trusted. In the infamous words of John C. Maxwell, “A man must be big enough to ...
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