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Best practices, product updates, and strategy for enterprise teams turning customer programs into provable revenue.
Get DemoSocial Media Referrals Are the Most Important Metric You’re Not Tracking
Social Media Referrals Are the Most Important Metric You’re Not Tracking What is the most important key performance indicator (KPI) for measuring success on social media? Likes, retweets, and shares? ...
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The Word-of-Mouth Marketing Benefits That Matter
When it comes to driving sales, the growing number of word-of-mouth marketing benefits should be considered. According to research by Nielsen, 92% of people ...
Skittles’ Social Media Success Proves That Finding Your Brand’s Online Voice Really Matters
Moving your brand onto social media sites presents a lot of great opportunities for online marketing, but simply setting up a Facebook page won’t be enough to ...
Social Validation is the Key to Amplifying Your Customer Base
Social Validation is the Key to Amplifying Your Customer Base Social validation is one of the greatest motivators in our daily lives. According to Maslow’s ...
4 Easy Steps for Building Extraordinary Customer Relationships and Positive Word-of-Mouth
Research shows that the positive word of mouth (WOM) surrounding brands outpaces negative by a 6 to 1 ratio. But this doesn’t happen on its own! Whether you’re ...
Understanding the Net Promoter Score (Infographic)
Net Promoter Score and referral marketing work hand-in-hand to take your business to the next level. We’ve broken down the key points you should know about ...
How Social Media Is Redefining Exclusivity
Social media is making it easier than ever to experience (or invade) events that would traditionally arise through word-of-mouth or, you know, formal ...
Social Customer Service (Infographic)
When it comes to managing relationships with customers, many businesses have neglected a great opportunity: Customer service . . . through social media! As the ...
Six Steps to Launching a New Customer Loyalty Program
A customer loyalty program is a marketing strategy that rewards customers for their repeat business or brand loyalty. The aim of a customer loyalty program is ...
3 Dog-Training Tips That Can Help a Referral Program
It’s widely accepted among dog trainers that the most effective and humane way to train a dog is through positive reinforcement. Basically, it means you reward ...
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