Insights for Revenue Teams

An Epic Part 2: How to Optimize Referral Program Emails

We had such a great response to our recent epic referral email rundown that we had to do another one. This time, we dug into our own customer archives to share ...

How Does Ambassador Work: Steps to Success

You’ve heard people talk about word-of-mouth and referral marketing and you probably understand the value of an authentic recommendation from a loyal customer. ...

Lessons in Social Media: What Brands Can Learn From Celebrities

In a perfect social media world, your clients, followers, readers, and subscribers would hunt you down for new information, comment incessantly, and become ...

Six Steps to Launching a New Customer Loyalty Program

A customer loyalty program is a marketing strategy that rewards customers for their repeat business or brand loyalty. The aim of a customer loyalty program is ...

4 Predictions from 4 Experts on the Future of Marketing

When you think about the future of marketing, what do you see? Completely automated workflows and campaigns? Predictive analytics that help us actually achieve ...

So Your Marketing Team is Shrinking… Now What?

The Service Recovery Paradox Explained: Turning Setbacks into Success

The “Service Recovery Paradox” (SRP) is a concept in customer service that suggests a customer’s loyalty to a company can increase after a service failure, ...

Ambassador Now Integrates With 1,000 Other Products

When it comes to successful relationship marketing, we know that getting your work done requires many different web tools. In fact, the average business uses ...

Solving The Publishing Industry’s Biggest Problem

In the last year, publishing powerhouses have sent a wave of frenzied readers in the direction of their competitors as iconic magazines like Jet Magazine, ...