Feature #6: Customer Journeys — Orchestrate Every Step of the Relationship

Most platforms treat campaigns as one-off blasts or isolated workflows. They can tell you what you sent and when you sent it, but they can’t tell you how those touchpoints connect — or how they’re shaping your customer’s entire experience with your brand. Ambassador’s Customer Journeys changes that.

See the Whole Story — Not Just the Last Page

With Customer Journeys, you can visualize every step of a customer’s lifecycle:

• From first engagement to first purchase
• From referral to repeat purchase
• From loyalty reward to advocacy

It’s not just a list of actions. It’s a connected map that shows exactly where a customer has been, where they are now, and what’s next — all in a single, visual flow.

Engagement with Precision

When you know the journey, you can time your engagement perfectly:

• Send a reminder when someone is this close to redeeming an incentive
• Trigger a referral invitation at the peak moment of customer satisfaction
• Nurture a lead with the right content just before their decision point

No more scattered touchpoints. Every message has context.

The Hiro Advantage — Journeys That Get Smarter on Their Own

Here’s where Ambassador stands apart: Every interaction inside your Customer Journeys feeds back into your ecosystem, training Hiro, our AI-driven engagement engine. That means:

• Smarter email timing
• Automated incentive launches
• AI‑built engagement flows tailored to your customers’ behavior

Over time, Hiro learns which journeys drive the most conversions — and automatically optimizes them for you.

From Manual Setup to Self-Improving Engagement

Customer Journeys isn’t just a mapping tool — it’s a feedback loop. The more you use it, the smarter it gets. And the smarter it gets, the more it frees your team to focus on strategy instead of execution.

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Ready to see how Customer Journeys can orchestrate every step of your customer lifecycle — and make it smarter with Hiro? Book a demo and let us map your next big win.