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Overview

The only platform built for full-funnel engagement. From referral to retention, Ambassador helps brands grow through programs that activate, automate, and scale customer relationships.

Solutions

Launch referral, affiliate, and loyalty initiatives with built-in workflows and automation.

Create personalized, goal-oriented journeys across acquisition, retention, and advocacy.

Deliver timely, personalized messages —natively integrated and intelligently automated.

Your AI engine for smarter engagement, feedback, and growth.

Trigger personalized gift cards, loyalty perks, and payouts—seamlessly delivered through customizable reward flows.

Capture clicks, actions, and milestones across every channel and turn them into moments that drive measurable outcomes.

Vaults, ledgers, and audit-ready systems ensure every engagement is secure, trackable, and aligned to business goals.

Channels

Coordinate every message—across email, SMS, WhatsApp, and more—so your channels work as one system, not siloed tools.

Incentives

Industries

Use Cases & ebooks

Ambassador For

See the Future of Your Programs Before It Happens

Turn every referral, loyalty, and incentive program into a predictable growth engine.

Built for Professionals. Built for Enterprise. Built for You.

Your needs aren’t one-size-fits-all. That’s why Ambassador offers flexible solutions that support every team, every size, and every level of complexity.

Professional

Growth teams who want to turn customers into advocates at scale with automated referral, loyalty, and feedback programs that drive measurable revenue.
$ 125
Monthly
  • 500+ Contacts
  • 1 - 3 Campaigns
  • Unlimited Seats
  • Referral, affiliate, partner and employee program automation
  • Points based loyalty programs
  • Personalized reward experiences
  • Multi channel sharing tools
  • Snipplets deployment across web, app, and product
  • Automated post purchase feedback collection
  • Basic automations and workflows
  • Prebuilt referral and loyalty templates
  • Basic fraud detection
  • Standard reporting and attribution
  • Email and in app chat support
  • Widget and Landing Page Libraries
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*Cost shown does not include the required, one-time Professional Onboarding for a fee of $500

Enterprise

Organizations that need advanced governance, deep integrations, and automation to orchestrate large scale advocacy programs across every touchpoint.
$ 1,250
Monthly
  • 10,000+ Contacts
  • Unlimited Campaigns
  • Unlimited Languages
  • Unlimited Seats
  • All Professional features
  • Multi-currency and multi language​
  • Multi program hierarchy for complex brands
  • Advanced automations and workflows
  • Integrations with Salesforce, HubSpot, Shopify, BigCommerce
  • Custom objects and data mapping
  • Advanced reporting with revenue attribution
  • Journey analytics and cohort analysis
  • Track revenue, orders and products through the platform
  • SSO and enterprise security
  • Priority support and dedicated onboarding
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*Cost shown does not include the required, one-time Professional Onboarding for a fee of $1,500

Professional

Marketing and lifecycle teams who want to automate email and SMS with templates and workflows that improve engagement across the customer journey.
$ 25
Monthly
  • Emails are purchased on usage (5,000/per month base)
  • SMS is purchased on usage (5,000/per month base)
  • Email and SMS sending
  • Behavior based automation
  • Template library for email and SMS
  • Snipplets for in-product and web messaging
  • Drag and drop workflow builder
  • Post purchase and lifecycle automation
  • Segmentation and audience rules
  • A/B testing for email
  • Basic deliverability tools
  • Reporting and analytics
  • API and webhook actions
  • Integrations with Salesforce, HubSpot, Shopify, BigCommerce
  • Email and in app chat support
  • Widget and Landing Page Libraries
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*Cost does include the email and/or SMS fees

Enterprise

Organizations that need advanced governance, enterprise deliverability, and AI automation to orchestrate omni channel communication at scale.
$ 166
Monthly
  • Emails are purchased on usage (100,000/per month base)
  • SMS is purchased on usage (100,000/per month base)
  • All Professional features
  • Hiro predictive content and send optimization
  • Template approvals
  • Field level access controls
  • SSO and enterprise security
  • Custom objects and data mapping
  • High volume sending infrastructure
  • Priority support and dedicated onboarding
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*Cost does include the email and/or SMS fees

Professional

For growth teams who want to automate global incentives, manage payouts, and track budgets across referral, loyalty, and customer rewards programs using a single incentive engine.
$ 25
Monthly
  • Starts at $1 incentives/per year
  • Incentive Vaults for storing and managing funds
  • Storefront with cash rewards, swag, and digital gift cards
  • Money back on unredeemed incentives (~97% back)
  • Custom payouts and custom reward types
  • Multiple payments including cash, digital wallets, and gift cards
  • Separate bank accounts for program level tracking
  • Pull funds only when incentives are redeemed
  • Vault rules for budget and category controls
  • Basic budget approvals
  • Incentive approval workflows
  • ERP and finance system connections
  • Multi currency payouts
  • Custom payout templates
  • Custom rewards outside of referral, whole company rewards
  • Fraud checks and eligibility controls
  • API access
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Enterprise

For organizations operating high scale incentive programs that need advanced governance, custom workflows, global payout orchestration, and automated reconciliation across all incentive use cases.
$ 166
Monthly
  • Starts at $500K incentive/per year
  • All Professional features
  • Multi vault architecture across regions or business units
  • Advanced vault rules and program level segmentation
  • Custom catalogs and reward restrictions
  • Automated reconciliation and ledger level reporting
  • Advanced approval paths with role based permissions
  • Budget routing and finance workflows
  • Physical gift card fulfillment
  • Enterprise ERP integrations
  • Custom objects for incentive data
  • Bulk issuing and bulk reward settlements
  • Priority support and dedicated onboarding
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All

For teams that want AI powered forecasting, customer predictions, and automated recommendations to optimize referral, loyalty, and incentive performance.
$ 50
Monthly
  • Automated predictive and recommendation reporting
  • Predictive models and scoring
  • Forecasting for conversions, redemptions, and ROI
  • AI driven recommendations to improve program efficiency
  • Historical trend analysis and performance benchmarking
  • Sharable executive summary dashboards
  • Key driver analysis that explains why performance changes
  • Segment level predictions for customer behavior
  • Outlier and anomaly detection
  • Funnel progression insights and drop off identification
  • Conversion probability scoring
  • What to do next recommendations for each program
  • Cohort analysis by channel, incentive, or audience
  • Recommended next steps and checklist
  • HiroAI scoring and predictability based on market trends
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Seamless Integrations

Works with your existing tools

Advanced Customization

Tailor campaigns to fit your brand

Proven ROI

Maximize revenue with data-driven marketing

Not sure which plan is right for you?

Our experts can help customize a solution based on your goals. 
Request a Demo today and get a plan customized just for you.

Already know what you need?

Get started by connecting with our team. 
Contact Us to explore the best plan for your business.

Frequently Asked Questions

How do I choose the right plan for my business?

The best plan depends on your business size, referral marketing goals, and integration needs. If you’re just starting, our base plan provides essential tools to launch and manage a referral program. If you need more customization, automation, or API integrations, a higher-tier plan may be best. Contact our team for guidance.

Yes! You can upgrade, downgrade, or modify your plan at any time to align with your business’s evolving needs. Our team will help ensure a seamless transition.

Yes! We offer a demo so you can explore how Ambassador works and see if it’s the right fit for your business. Get in touch to schedule a personalized walkthrough.

All plans include access to our knowledge base and customer support. Higher-tier plans come with dedicated account management, strategic guidance, and priority support to help you maximize success.

MAKE MORE,WITH LESS

Maximize every dollar you spend

All industries are seeing an incredible return for their investment in referral marketing.

Referral marketing opportunities are 4x more likely to convert, they convert 5x faster, and have a 16% higher CLTV

23x

Consumer electronics

71x

Education

94x

Energy & Solar

139x

Financial services

86x

Software & SAAS

271x

Health & wellness

Features for the Entire Team

For the Marketer

Omnichannel Capabilities
Custom Rewards
Multiple Campaigns
Email & CRM Integrations
Designated Success Coach
Advanced Analytics
Phone & Online Support
NPS
Complete White-Labeling
Smart Segmentation
Easy-to-Use Templates
Automated Payouts
Team Roles
Email Automation
Mobile Optimized
Gated Program Access

For the Developer

eCommerce Integrations
Onboarding Support
Billing Integrations
Open REST API
Webhooks
Enterprise Security
Enterprise SLA

For the Ambassador

Cash Payouts
Gift Cards
Points & Account Credits
Coupons & Voucher Codes
Multi-Language
Hosted Ambassador Portal
Multi-Currency
Single Sign-On
POWERFUL INTEGRATIONS

Integrations You Know and Trust​

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TESTIMONIAL

What our customers say

Cut your acquisition costs and dramatically increase customer lifetime value with Ambassador’s end-to-end Customer Referral and Loyalty Rewards Platform.

Tracking and incentivizing the large-scale teacher word-of-mouth we know is one of our biggest drivers for new users.

Donors Choose

Great customer service, supportive and experienced team, and an awesome partner. We are absolutely glad we found Ambassador as a partner.

Lecturio

I was able to tailor the Ambassador software to fit my business needs. Our Customer Experience team has applauded its intuitive ease of use.

Aceable

WGU has used Ambassador for three years now and have recorded 30K+ referrals during that time... an immense help in optimizing our referral efforts

Western Governors University