Cut Referral Program Labor by 75%

 

Ambassador automates referral tracking, attribution, rewards, and fraud prevention so your team can scale referrals without scaling headcount.

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Moving to Ambassador addresses the friction points we're experiencing...
Judi Cotter
Sr. Director Marketing, CNG Holdings
The platform addresses our core business priorities—ARPO and retention—by allowing us to move beyond simple discounts.
Chris Miller
Sr. Product Marketing Manager, Visible (Verizon)
Ambassador makes it easier to understand where referrals are coming from and how channels like QR codes perform. The reporting improvements give us confidence as we scale.
Jackie Martinez
Marketing Manager, Sparklight
Ambassador creates a scalable foundation for running more advanced programs without increasing operational complexity.
Marketing/Growth Leadership Team
Auctane
Ambassador provides the structure we need to scale referral programs while maintaining control, compliance, and reporting standards
Marketing and Digital Stakeholders
CIBC

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Why referral programs break at scale

  • Manual approvals
  • Broken attribution
  • Incentive abuse
  • Engineering dependency

 


What You Can Launch

Everything you need to run a world-class referral program

Ambassador gives you the tools to build, launch, and scale referral experiences that work across your site, product, and customer lifecycle.

  • Referral links and tracking codes

  • Advocate and friend experiences

  • Reward logic + eligibility rules

  • Automated reward fulfillment

  • Real-time performance reporting

  • Full attribution by channel and advocate

 

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Activation + Placement

Launch referrals where your customers actually take action

Referral programs work best when they show up at the right moment.

Ambassador lets you place referral experiences across key touch-points so customers can share when intent is high.

  • Post-purchase confirmation

  • Logged-in customer portals

  • Subscription renewal moments

  • NPS or feedback flows

  • In-app prompts and banners

  • Email and SMS follow-ups


Tracking + Attribution

Know exactly what drives conversions

Ambassador tracks every referral action end-to-end so you can measure performance and scale what works.

  • Shares, clicks, signups, and purchases

  • Referral conversion rate by channel

  • Top advocates and highest-performing customers

  • Fraud signals and suspicious behavior

  • ROI by reward, campaign, and audience segment

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Governance / Trust / Fraud Prevention

Built for control, fraud protection, and clean attribution

Referral programs break when tracking is unreliable or fraud goes unmanaged. Ambassador was built for teams that need trust and transparency at scale.

Every action is tracked, validated, and attributed to ensure your referral program stays accurate and protected as volume increases.

Integrations >>


Offer rewards that actually drive sharing

Optional rewards and payouts

Different referral programs require different incentives. Ambassador supports flexible reward options with automated delivery, without creating operational overhead.

Use incentives when needed, and keep them optional when they’re not.

Explore Incentives >>

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Power advocacy messaging

Email, SMS, and Automation orchestration

Trigger and manage advocacy communications across email, SMS, and WhatsApp using a unified communication layer. Messages are sent at the right time, through the right channel, without manual coordination.

Communication Cloud >>

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