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3 Ways to Build Brand Loyalty — Before They Buy!

3 Ways to Build Brand Loyalty — Before They Buy!

All too often, marketers view brand loyalty as something that occurs after customer acquisition. However, as Howard Schultz, CEO of Starbucks astutely points ...

· Jan 24, 2025, 12:00:00 AM
5 Latest Email Marketing Trends for 2015 and Beyond

5 Latest Email Marketing Trends for 2015 and Beyond

The 5 Latest Email Marketing Trends for 2015 and Beyond Even with all the hype surrounding social media, instant messaging apps and the dozens of other ...

· Jan 24, 2025, 12:00:00 AM
Social Marketing ROI is Still Hot

Social Marketing ROI is Still Hot

Commit to tracking social media ROI in 2014 Online marketing budgets are increasing in 2014, and a larger piece of the pie is being attributed to trackable ...

· Jan 24, 2025, 12:00:00 AM
5 Tips to Keep in Mind Before Using Social CRM Software

5 Tips to Keep in Mind Before Using Social CRM Software

5 Tips to Keep in Mind Before Using Social CRM Software Once upon a time, businesses went out on a limb to embrace social media networks for sheer people ...

· Jan 24, 2025, 12:00:00 AM
The Right Way to Enroll, Segment, and Engage Your Brand Ambassadors
Best Practices

The Right Way to Enroll, Segment, and Engage Your Brand Ambassadors

In the referral marketing world, there seems to be a debate brewing over the most effective way to identify, enroll, and engage ambassadors.

· Jan 24, 2025, 12:00:00 AM
Survey Says: Cash Is King When It Comes to Referral Marketing
Best Practices

Survey Says: Cash Is King When It Comes to Referral Marketing

Marketing changes every day. Just a few years a ago, a flashy street-side sign advertising your company’s name and location was enough to attract new business. ...

· Jan 24, 2025, 12:00:00 AM
5 Partner Marketing Tips For A Better Program Experience

5 Partner Marketing Tips For A Better Program Experience

In most cases, the success of a partner program is almost always driven by a scientific blend of quantity (how many partners you have) and relevance (what you ...

· Jan 24, 2025, 12:00:00 AM
Here’s Why Your Loyalty Program Isn’t Driving Repeat Business
Customer Advocacy

Here’s Why Your Loyalty Program Isn’t Driving Repeat Business

Imagine this: You’ve invested a ton of time and resources into developing the perfect loyalty program for your business. You’ve carefully curated rewards, ...

· Jan 24, 2025, 12:00:00 AM
eCommerce and Referral Marketing: A Match Made in Conversion Heaven [REPORT]
Report

eCommerce and Referral Marketing: A Match Made in Conversion Heaven [REPORT]

When you make a purchase from just about any major eCommerce retailer today, you’ll likely receive a follow-up email (or a series of emails) that deliver a few ...

· Jan 24, 2025, 12:00:00 AM

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