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LinkedIn announces new 'mention' functionality to status updates and conversations. Here's what you need to know to leverage it for B2B....

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A headline is the friendly face that will draw brand ambassadors into your referral program. Learn the secrets to effective headline writing today!...

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Only 36% of consumers trust social network ads. So is social media a bad use of your budget? No way! But referrals are the more...

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Trust is a huge component in bringing sales to online businesses. Come learn the top 6 secrets for humanizing your brand for better social media...

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Tumblr has finally introduced social sharing to it's iOS app. We break down what you need to know....

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American Express recently introduced their "pay by hashtag" functionality. We did the research so you don't have to - here's what you need to know....

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Positive word of mouth (WOM) surrounding brands outpaces negative by a 6 to 1 ratio. Learn 4 easy ways to build positive word-of-mouth for your...

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Are you leveraging the social nature of microcontent to improve sharing and engagement? We'll show you how to maximize your poetry's potential!...

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Infographic. Word of mouth marketing is almost twice as effective at influencing purchase as a television ad. Come see what else you need to know!...

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Price, convenience, quality of product, customer service; do you know which quality makes a consumer most loyal to a brand? The results might surprise you....

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