The Value of Word-of-Mouth Marketing

Word-of-mouth interactions have been impacting businesses for as long as commerce has been around. In today’s digital world, word-of-mouth opportunities are always at our fingertips, so much so, that we pulled some stats to show the value of this age-old phenomenon. The Value of Word-of-Mouth Marketing infographic below shows exactly what can happen when modern businesses use robust, scalable, and automated referral marketing software to take advantage of this high value, low cost marketing tactic.