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Best Practices for Successful Customer Acquisition

The Value of Word of Mouth Marketing infographic shows exactly what can happen when businesses utilize robust, automated referral marketing programs....

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Are you using, and do you understand, Net Promoter Score? How are you using it to grow your business?...

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Marketers are using gamification through loyalty programs and behavioral economics to drive brand ambassador engagement....

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Follow these B2C referral programs best practices to make the most of your campaigns....

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Developing an effective referral marketing strategy also requires knowing what not to do. Learn common referral program pitfalls and how to avoid them....

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Whether it’s Twitter, Facebook, LinkedIn, Pinterest, Instagram or your email list, having a strong social media presence will give you a sense of where to...

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From Hubspot to Slack to Salesforce to Pivotal Tracker, these tools can improve the day-to-day efficiency of your teams....

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In this post, we define three tactics that will help you achieve an increase in brand loyalty and a lower customer acquisition cost....

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Wondering how to create word-of-mouth buzz for your brand? A good strategy resonates with your audience, is evergreen, and grows more valuable over time....

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Did you know that 83% of consumers say they trust recommendations from family and friends. This and 40 more word-of-mouth marketing statistics for you....

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