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Hiro by Ambassador

“Feedback is a Gift.”

Hiro is your always-on feedback companion — a conversational AI that helps brands collect rich, real-time insights from their customers. Built directly into your digital experiences, Hiro makes it easy to turn every interaction into a moment of learning, connection, and improvement.

Whether it’s after onboarding, a support experience, or a product trial, Hiro is there to ask the right question at the right time — and most importantly, listen.

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An award-winning platform. Loved by customers

Join 1,000+ Brands Driving Growth through Referrals

Why We Built Hiro

Customer surveys are often boring, impersonal, and ignored. Hiro changes that by sparking authentic, conversational feedback moments — the kind that feel more like a chat than a chore.

Real-Time, In-the-Moment Feedback

Meet customers where they are — and when it matters most.

Hiro engages users during key moments like onboarding, product interaction, or support — capturing honest, emotional feedback before it slips away.

Smart Routing to the Right Team

No more feedback black holes.

Hiro engages users during key moments like onboarding, product interaction, or support — capturing honest, emotional feedback before it slips away.

Seamless Brand & Voice Integration

Feels like your brand. Sounds like your team.

Hiro is fully customizable — from tone to triggers — so every interaction reflects your brand’s personality. No jarring handoffs or off-brand language.

Privacy, Trust & Security at the Core

Enterprise-grade protection built-in.

Hiro was built from the ground up with privacy and compliance in mind — including SOC2, GDPR, CCPA, and full transparency through the Ambassador Trust Center.

Why We Built Hiro

step 1

Start a Conversation

Hiro is embedded on your site, app, or sent via link/text/email.
step 2

Engage Authentically

It chats like a human, but thinks like a product manager.
step 3

Collect Rich Insights

Voice-of-customer data is parsed and routed instantly.
step 4

Take Action

Use it to improve onboarding, drive product decisions, or close the loop with customers.

Who is Hiro For?

Marketing Leaders: Own the funnel with personalized, automated engagement.

Launch and optimize referral, email, and loyalty triggers—without waiting on dev. Hiro works in the background to capture feedback, identify moments of advocacy, and turn them into growth.
  • Email + SMS Triggers
  • Referral & Affiliate Programs
  • Personalization Engine
  • Flow Builder (No-Code)

Product Teams: Build better products with smarter insights.

Hiro captures voice-of-customer feedback right after key interactions—onboarding, beta, or feature releases—then delivers it straight to your product backlog.
  • Real-Time Feedback Collection
  • Product Sentiment Routing
  • Actionable Insights for Roadmaps
  • Integration with PM Tools

Customer Success & Support: Understand what your customers really need.

Hiro surfaces moments of delight or frustration, triggers review requests or meetings, and helps you proactively prevent churn.
  • Churn Detection & Escalation
  • In-the-Moment Review Requests
  • Support Follow-up Triggers
  • Calendar-Based Meeting Scheduling

Sales & Revenue Leaders: Capture upsell moments and close the loop.

When a customer signals interest or a high satisfaction score, Hiro helps schedule meetings and sends qualified leads to your CRM—automatically.
  • CRM Sync & Routing
  • Calendar Booking
  • Intent & Sentiment Analysis
  • Lead Qualification Triggers

IT & Data Teams: Secure, compliant, and integrated by design.

Hiro fits into your existing stack—CRMs, CS tools, analytics platforms—without introducing friction or risk.
  • SOC2, GDPR, and CCPA Compliant
  • Trust Center & Privacy Controls
  • No-Code Deployment
  • Native Integrations with Ambassador Ecosystem

“

Hiro helped us learn more in 3 days than we usually do in a month of surveys.”

— Product Lead, Enterprise SaaS Company

Hiro Features

From feedback to action — Hiro makes it happen.

Action Voice Feedback

Voice of the Customer

Real-time insights, routed where they matter.

Hiro captures unfiltered customer feedback during critical moments — onboarding, support, trials — and transforms it into structured, actionable data. Every insight is parsed, tagged, and delivered to the team that can act on it.

Ambassador Score

Move beyond outdated NPS. The Ambassador Score captures loyalty, sentiment, and intent in a single signal — giving your team a clearer picture of where customers stand.

Referral Triggering

When Hiro detects excitement — “I love this!” — it automatically sends a referral link via email or SMS. Capture advocacy in the moment and turn happy customers into ambassadors.

Review Collection

Happy customers? Hiro captures reviews while the love is fresh, with a simple and seamless ask that feels like a conversation — not a form.

Product Feedback Routing

Need to inform your roadmap? Hiro can identify when product-specific feedback is shared, organize it, and route it directly to your product team with context.

Meeting Scheduling

Whether it’s an upsell, support issue, or renewal convo — Hiro can offer to book a meeting on the spot, syncing with your team’s calendar and routing to the right person.

Ecosystem Integration

Hiro works with your existing tech stack out of the box. From CRMs to Customer Success Platforms, Hiro connects to everything that already plugs into Ambassador — no extra lift required.

Ready to Try Hiro?

You can try Hiro now — or let us help you launch it where it matters most.
Request a Demo
Try a Live Feedback Experience
Talk to Sales

Built by Ambassador

Hiro is part of Ambassador’s Conversational Commerce Platform — built to foster meaningful, feedback-driven relationships between brands and their customers.
Feedback is a gift. Let Hiro deliver it.

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Ambassador Software 2212 Queen Anne Ave North
Suite 767
Seattle, WA 98109

Contact Us

(206) 209-0788

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Ambassador Software 2212 Queen Anne Ave North
Suite 767
Seattle, WA 98109

Contact

(206) 209-0788

Solution
Product
Plans
Resources