A Message from Our CEO

Why Ambassador is entering its next phase of customer growth

Ambassador started as a referral platform, but customer growth has changed. In this short video, CEO Geoff McDonald shares how Ambassador has evolved into a conversational data orchestration platform, how Hiro AI fits into that vision, and what 2026 will unlock for teams looking to drive real customer revenue using their existing stack.

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Advocacy Engine™

Referrals, Affiliates, Partners, Employees

Turn trusted relationships into measurable growth.

Activate customers, partners, affiliates, and employees from one unified system. Track actions, control payouts, and scale advocacy with confidence.

Everything to Offer>>

Customer Value Engine™

Tasks, Badges, Points, Tiers, In-App Experiences

Turn engagement into long-term loyalty.

Reward actions, milestones, and participation across the lifecycle. Make progress visible and loyalty worth coming back for.

Customer Value >>

Communication Cloud™

SMS, Email, Automation

One messaging system across every channel.

Deliver the right message at the right moment across email and SMS without managing separate tools or workflows.

Comms Overview >>

Email >>

SMS >>

Incentive Storefront Engine™

Unified Incentives, Custom Rewards, Intelligent Redemption

One storefront. Smarter incentive economics.

Offer flexible rewards without pre-funding. Funds stay with you until redemption, and unclaimed incentives don’t become wasted spend.

Incentives >>

Prospecting Intelligence Engine™

Scoring, Signals, Qualification, Activation

Focus on prospects that are ready to convert.

Identify high-intent accounts and prioritize outreach using real behavioral signals across your ecosystem.

Prospecting >>

Predictive & Recommendations Engine™

Forecasting, Scoring, Optimization, Insights

Turn performance data into direction.

Surface what’s working, what’s not, and what to do next. Make smarter decisions without guesswork

Predictive & Recommendation Engine >>

Integrations Layer™

Integrations, API, Webhooks, Data Sync

Your stack, fully connected.

Sync Ambassador with your CRM, data, and internal systems so every engine runs on the same signals.

Integrations Layer >>

API Docs >>

Data & Intelligence Layer™

Data Unification, Modeling, Segmentation, Insights

One data foundation for the Feedback platform.

Unify customer and activity data across systems so feedback, engagement, and activation all operate with shared context.

Data & Intelligence Layer >>

Trust Infrastructure Layer™

Privacy, Compliance, Governance, Auditability

Built-in trust at every layer.

Secure data handling, audit-ready ledgers, and compliance controls designed for enterprise teams.

Security >>

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