Advocacy Launch Guide
How to Launch a Customer Advocacy Program in 6 Easy Steps
Trusted by the world's fastest-growing brands
Commissions & Payouts
Landing Page & Enrollment
Seamlessly integrate our templates into your site and customer experience to encourage employees and customers to promote your referral, affiliate, and loyalty programs.
Refer-a-Friend (RAF)
Make it easy for customers to refer to a friend from anywhere, anytime via their preferred social platform, email, SMS, or QR code.
Gamification
Encourage reviews, survey completion, testimonials, referrals with reward tiers that unlock exclusive perks, services, or discounts.
Or, boost sales with rewards for upsells like automatic payment setup, bundles, or family plans.
Customizable QR Codes
Generate customizable QR codes to add to your website, invoices, or emails, to track and attribute leads, sales, program effectiveness, and make it easy for your affiliate and referral partners to share.
Engagement Tools
Keep your business top of mind with automatic engagement campaigns that highlight network speed, money saved, customer anniversaries, or holidays. Promote special offers, upgraded services, or new features. Use our library of templates to get started.
Affiliate Portal
Encourage affiliates to share branded marketing assets or referral links with their network with a flexible, fully customizable portal with embed capabilities for your site.
Branded Asset Library
Equip your affiliates and customers with a library of custom branded multimedia assets to share to their network. Compatible with PDFs, GIFs, videos, audio files, and more.
Tracking and Attribution
Monitor affiliate, referral, and loyalty sales, clicks, and conversions in real time to identify key revenue drivers. Build and export reports and dashboards.
Drive Value Along the Customer Journey
Attract and Convert
Highlight limited-time offers and exclusive first-buy discounts on your landing pages, not just to convert new visitors into buyers, but also to enroll them in your loyalty program and develop a deeper relationship from day one.
Consideration and Trust Building
Feature detailed stories of how your services have positively impacted customers along your customer touchpoints, incorporating reviews and testimonials to build trust and showcase real-life benefits.
Conversion and Onboarding
Streamline the sign-up process with immediate value offers, such as instant discounts or free trials, making the decision to subscribe to your service as frictionless as possible.
Engagement and Usage
Implement gamification such as badges and tiers to encourage active engagement and exploration of your offerings. This will motivate your customers to increase their usage frequency, and try new services.
Retention and Loyalty
Reward long-term customers and members with exclusive offers, access to premium services, or member-only content, enhancing their loyalty and encouraging continued engagement with your service.
Advocacy and Referral
Encourage and track customer referrals and reward both the referrer and the referred with benefits that tie back to your services, such as service credits or upgrades, incentivizing word-of-mouth promotion.
Reduce Your Customer Acquisition Costs
Referral Programs for Existing Customers
Reduce CAC by leveraging your existing customer base’s satisfaction and trust. Use Ambassador to create a referral program where existing customers can share your product or services with others, and in return receive a discount or account credit. This builds loyalty and brings new business.
Incentives for Online Reviews
Encourage satisfied customers to leave positive reviews on major review platforms and your website by offering small incentives like data boosts or discounts on their next bill. This improves your online presence and attracts new customers with trusted testimonials.
Social Media Engagement Rewards
Use Ambassador to track and reward customers who share their positive experiences with your services on social media. This not only boosts your brand’s visibility but also attracts new customers through personal networks, and improves reputation.
Partnerships with Electronics Companies
Collaborate with companies selling internet devices by offering joint promotions. This opens your services to a broader audience at a lower cost than traditional marketing methods.
Maximize Your Customer Lifetime Value
Loyalty Discounts for Long-term Customers
Offer progressively better discounts or improved service terms to customers based on their tenure with your company. This encourages customers to stay longer, increasing their lifetime value.
Exclusive Access to New Features or Services
Provide loyal customers exclusive or early access to new technologies, services, or speed upgrades. This makes them feel valued, and encourages them to upgrade their plans or add services.
Customer Feedback Rewards
Implement a system where customers are rewarded for providing feedback on your services, whether through surveys or participation in beta testing new products. This can improve your offerings and increase customer engagement and satisfaction.
Personalized Bundles and Offers
Use data analytics to understand individual customer needs and usage patterns, and build a more personal relationship. Offer personalized bundles or services, such as combining internet, cable, and mobile services at a discount, encouraging additional purchases and enhancing the perceived value of staying with your brand.
I like how easy it is to navigate the Ambassador platform - The team members of Ambassador are also very friendly and helpful and are able to work through any issues quite quickly. While we don't use all the features Ambassador has to offer, they have a good variety of features and different payment methods for bonuses.
- Lauren W., Business Development Manager, LendKey
Why are so many leading Telecommunications and ISP brands investing in Customer-Led Growth?
Competitive Differentiation Through Customer Satisfaction
Referrals Reduce Churn
Feedback Informs Network Improvements
Higher ARPU From Engaged Customers
Customer Advocacy Lowers Acquisition Costs
Tailored Services Increase Market Share
Positive Social Media Presence Enhances Brand Image
Loyalty Programs Improve Customer Retention
Direct Customer Engagement Builds Trust
Customer-Led Innovation Drives Growth
Ultimate Guide to Customer Loyalty
How to Turn One-Time Purchases into Repeat Buyers
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