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Customer Loyalty (5)

Customer Loyalty

Hacking the Endowment Effect

Loss aversion is a human tendency to place a greater value on items that we already possess, compared to those that we stand to gain. Here's how to...

Fadi George Jun 26, 2014
Social Media

4 Social Media Myths That Are Holding You Back

Don't be fooled by so-called "social media experts." Here are four of the most common social media myths we've heard perpetuated through the aether.

Jeff Epstein Mar 12, 2014
Affiliate Marketing

REFERRAL MARKETING: The Primary Use Cases

The 3 primary use cases for referral marketing are user-based referral marketing, reseller & product integration, and the traditional affiliate model.

Fadi George Feb 6, 2014
Social Media

Social Customer Service (Infographic)

Do you know how quickly 71% of online customers believe companies should provide assistance to consumers that reach out via social channels? Come...

Jeff Epstein Aug 4, 2013
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