AUTHOR

Jeff Epstein

Jeff Epstein is the founder and former CEO of Ambassador Software, the World’s #1 Relationship Marketing Platform which enables brands like Hewlett-Packard, HubSpot and Madison Reed to build & scale referral, affiliate, partner and influencer programs.

Stories by Jeff

Referral Marketing

6 Tips to Help CMOs Become Smarter Marketing Technology Buyers

In an age where marketing is increasingly driven by technology, these tips will help you make smarter marketing technology investments.

Jeff Epstein Mar 16, 2016

Inbound Marketing

Innovative Marketing: Q&A With Former HubSpot CMO Mike Volpe

What trends will dictate the future of innovative marketing? Mike Volpe, employee number six at HubSpot and the company's former CMO, answers our...

Jeff Epstein Mar 8, 2016

Referral Marketing

The Right Way to Enroll, Segment, and Engage Your Brand Ambassadors

In referral marketing, there's some debate over the best way to manage brand ambassadors. Here's our take from helping more than 400+ companies.

Jeff Epstein Feb 19, 2016

Referral Marketing

A CMO’s Guide to Referral Marketing Best Practices

Learn referral marketing best practices, and get examples, to help your marketing team build a referral marketing program that drives new and more...

Jeff Epstein Feb 9, 2016

Customer Loyalty

Understanding the Net Promoter Score (Infographic)

Are you using, and do you understand, Net Promoter Score? How are you using it to grow your business?

Jeff Epstein Oct 1, 2015

Referral Marketing

3 Ways to Build Brand Loyalty -- Before They Buy!

In this post, we define three tactics that will help you achieve an increase in brand loyalty and a lower customer acquisition cost.

Jeff Epstein Apr 25, 2015

Analytics & Measurement

Get with the Program: The Future of Marketing is Proving ROI

Here are 4 key steps to keep in mind when you are trying to improve your digital marketing return on investment.

Jeff Epstein Apr 22, 2015

Analytics & Measurement

The 3 Biggest Marketing Reporting Blunders You're Making Right Now - And How to Solve Them

In this post, we take a look at three of the biggest marketing blunders and how to solve them.

Jeff Epstein Apr 15, 2015

Analytics & Measurement

Cure Your Marketing FOMO: Do Less with More Focus

Rather than focusing on everything, marketers should select channels where their audience is and test their brand against those channels.

Jeff Epstein Apr 14, 2015

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Industries

Retail & eCommerce

eLearning, Training, & Education

Solar Energy & Renewables

Residential and Home Services

Financial Services and Fintech

Telecommunications and ISP

B2B SaaS and Cloud-Based

Use Cases

Generate more referrals

Multi-tiered loyalty points programs

Track & manage your affiliates

Engage your customers

Increase conversions

Run a partner program

Incentivize employee referrals

Generate customer reviews

Increase your brand reach

Reduce customer churn

Create customer feedback loops

Collect zero-party customer data

Grow product adoption

Tracking and payouts for sales leads

Collect UGC

Loyalty Launch Guide

Referrals & Advocacy

Loyalty & Engagement

Affiliate Management

Partnership Programs

Customer Reviews

Customer Feedback

Features

(Mobile) Portal

RAF

Asset Library

Reward Panel

Tasks

Badges

Share Links & QR Codes

Click and Source Tracking

Flow Builder

Welcome Message

Forms

Registration

Landing Page

SSO

AI Fraud Detection

Visual Editor

Integrations

Salesforce Native Package

Integrations Library

API Documentation

Build vs. Buy

Retail & Commerce

Education & Online Learning

Solar Energy & Renewables

Residential Home Services

Financial Products & FinTech

Telecommunications & Internet Services

Referrals & Advocacy

Loyalty & Engagement

Affiliate Management

Partnership Programs

Referral Marketing

Affiliate Management

B2B

Customer Loyalty

Partnership Programs

B2C

ROI Calculator

Refer & Earn!

Jeff Epstein

Stories by Jeff

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