AUTHOR

Fadi George

Fadi George is a website director with a special interest in SEO, digital marketing and growth hacking. He's a lover of all things NZ and tech.

Stories by Fadi


Customer Advocacy

Hacking the Endowment Effect

Loss aversion is a human tendency to place a greater value on items that we already possess, compared to those that we stand to gain. Here's how to...

Social Media

Leveraging the Power of Visual Social Media

Visual social media is dominating content marketing in 2014. Learn how to leverage rich media in your content and tap into millions of users.

Affiliate Marketing

6 Ways to Improve Your Marketing Strategy

To have a successful marketing plan requires strategic thinking, alignment, a willingness to test, and a close eye on key performance indicators...

Social Media

Must Know Mobile Marketing Statistics

15% of Americans admit to answering their phones during sex. Here are the other shocking mobile marketing statistics you need to know.

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